CHRISTMAS OFFER Subscribe to Country Smallholding today CLICK HERE

'Disgust' at cheap chicken move

PUBLISHED: 14:16 09 February 2008 | UPDATED: 08:21 28 March 2014

FEBRUARY 8, 2008: Tesco, Britain's largest supermarket, has come under fire for selling chicken for £1.99 just
weeks after two of its competitors, Sainsbury's and Co-op, promised to
end the sale of cheap chicken.

Compassion in World Farming Director of Research Dr Lesley Lambert said: "Why doesn't Tesco drop their prices on their higher welfare products and make this affordable to people on all budgets?"

Compassion in World Farming voiced its 'disgust' at the latest decision. It says it shows Tesco is not listening to consumer demand.

The publicity generated in January by celebrity chefs Hugh Fearnley-Whittingstall and Jamie Oliver programmes on Channel 4 saw a sea-change in consumer understanding of chicken production and a surge in demand for better welfare.

Compassion in World Farming says Tesco is undermining consumer confidence by making the price gap between high and low welfare meat even bigger.

Dr Lambert accused Tesco of driving down prices. Speaking to The Guardian newspaper he said: "While Sainsbury's has committed to massive improvements in animal welfare, Tesco is showing its ethical credentials with this race to the bottom.

"Scientific research shows that many of these birds are lame and likely to be in pain and live their lives in their own faeces. Consumers have shown they will vote with their wallets on the basis of animal welfare."

Research published in a scientific journal by Bristol University and the Department for Food and Rural Affairs (Defra) has shown that more than a quarter of intensively produced chickens have difficulty walking.

0 comments

Interact with other smallholders and post your questions

Visit our forums


More from Land

Friday, September 7, 2018

Although Britain’s record-breaking heatwave has now been broken by rain storms, the impact of the prolonged tinderbox dry summer following a longer than usual winter is likely to continue throughout this year and into next, writes Kim Stoddart

Read more
September 2018
Tuesday, August 7, 2018

Ask the experts: during the hot weather, here’s how to preserve dwindling water supplies

Read more
August 2018
Tuesday, August 7, 2018

Debbie Kingsley outlines what smallholders-in-waiting need to consider when buying their first property

Read more
August 2018
Tuesday, August 7, 2018

Liz Shankland continues her guide to improving herd productivity, this time investigating the importance

Read more
August 2018
Tuesday, August 7, 2018

The long run of sunshine and dry days of summer 2018 is impacting smallholders and their livestock and crops

Read more
August 2018
Monday, July 9, 2018

Our guide to getting your lice and mite treatment up to scratch

Read more
July 2018
Monday, July 9, 2018

Debbie Kingsley outlines the rules and regulations for smallholdings. This month: medicine records and fallen stock

Read more
July 2018
Monday, July 9, 2018

The countryside is not immune to crime - in fact, it’s increasing

Read more
July 2018
Monday, April 9, 2018

Jack Smellie looks at what to do when lambing and kidding doesn’t go to plan

Read more
April 2018
Monday, April 9, 2018

Smallholder Tim Tyne advises on the treatment of lambs which are hypothermic

Read more
April 2018

Most Read

Newsletter Sign Up

Country Smallholding monthly newsletter
Sign up to receive our regular email newsletter

Our Privacy Policy

This Year’s Shows

Country Smallholding cover image

Don’t miss our comprehensive guide to rural events

Find out more

Like us on Facebook


Follow us on Twitter